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Post# A920443

Top Hindi News In Noida (Varanasi)

Posted on: Thursday, 30 August, 2018  05:54
Updated On: Friday, 31 August, 2018  11:21
Expires On: Friday, 30 August, 2019  12:54
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The journey of Rajasatta Express started in Uttarakhand six years ago as a weekly newspaper. While playing a meaningful role, Rajasatta Express has reached its reach in Uttar Pradesh. This web portal and web channel are trying to follow the same path as any other media institution which is the demand of time. Publishers are pivoting toward users and away from advertisers and investors as their main source of financial support. The business model that depended on advertising to support journalism is moribund and nearly dead. The automated buying and selling of advertising is controlled by the duopoly of Google and Facebook, which have more and better data about news publishers' users than the publishers' themselves. Publishers have no way to compete with that dominance of programming and targeting of ads. It's time to burn the ships and not look back.



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